 |
Jonathan
Tuttle
Mill Valley, California
415.389.0152
__________________________________
RECENT
INDEPENDENT
DESIGN CONSULTANT
Clients
include:
Memento Press Inc.
Nickelodeon
GoCityKids.com
2002 TO 2005
CREATIVE
DIRECTOR
Alternative Medicine Magazine
Rebuilt and revitalized
editorial team at nationŐs leading alternative medicine publication.
Recruited editor-in-chief.
Redesigned magazine from
the ground up, starting the process of recreating the title as a respectable,
Maggie-award-winning, mainstream book.
Brought new consistency
and professionalism to the companyŐs collateral.
1999 TO 2002
INDEPENDENT
WEB DESIGN CONSULTANT
Clients include:
Avery Dennison (not released)
eVite.com
Gay.com
HumanClick.com
SailNet.com
CanDo.com
CREATIVE
DIRECTOR
http://www.gocitykids.com
Partner in web site startup GoCityKids,
a national web site for urban and suburban parents. GoCityKids currently
covers Boston, Los Angeles, New York, San Diego and San Francisco, with
Chicago and Washington D.C. coming soon.
Developed a flexible design
template that allows fast, inexpensive launch of additional city sites.
Responsible for design and
navigation, feature conception, and a substantial portion of the site's
editorial tone.
__________________________________
1997 TO 1999
DESIGN
DIRECTOR
http://www.BabyCenter.com
Employee number four at BabyCenter,
the Webby Award-winning site for new and expectant parents.
Instrumental in planning
and building site, from editorial, design and site architecture perspectives.
Structured production flow
for maintenance of both core content and e-commerce sites, creation
of customized areas for clients, as well as product photography and
retouching.
Built staff of nine designers
and photographers responsible for launching new site areas and up to
500 new product images per week.
__________________________________
1994 TO 1997
DESIGN
DIRECTOR
Parenting
magazine, Time Publishing Ventures
Revitalized design of Parenting, a million-plus circulation
consumer service magazine.
Raised newsstand sales by
a total of 40 percent in three years.
Recruited and shaped staff
of seven into a smoothly functioning art department.
Designed and implemented
Parenting Online for America Online.
Consulted on design and
structure for two CD-ROM titles, including From Pregnancy to Parenting
and Parenting's Healthy Pregnancy, working with Propaganda Code
in Los Angeles and Ikonic Interactive in San Francisco, respectively.
Consulted on design and
structure for ParentTime, a joint-venture web site managed by
Pathfinder/Time Warner.
Managed an annual budget
of $1,500,000, with minimal increases from '95 through '97. __________________________________
1987 TO 1994
SENIOR
ART DIRECTOR, SPECIAL REPORT
Whittle Communications
Reconceived and redesigned
Special Report, a major property consisting of six bimonthly
mini-magazines and wall media. Immediately after the redesign, readership
jumped from 3.5 million per issue to 11 million per issue.
Managed a staff of four
and a budget in excess of $500,000. Cut outside costs by 25 percent
through the creation of an in-house production system that replaced
select outside vendors.
ASSOCIATE
ART DIRECTOR, PURSUITS
Assigned and designed for
Pursuits, a single-sponsor magazine produced for Merrill
Lynch.
Managed a staff of three,
as well as assignment and vendor budgets.
PRODUCT
DEVELOPMENT SPECIALIST
Instrumental in the creation
of Medical News Network, an interactive satellite-delivered television
news program for physicians.
Lead designer in the development
of Flix, a multimedia information source covering movies and
personalities for teenage viewers. Package consisted of a mall-based
interactive video kiosk and a take-away print element.
__________________________________
1984 TO 1987
ART
DIRECTOR, WINDSURFING MAGAZINE
World Publications
Art directed Windsurfing,
a 100-plus page monthly magazine. Wrote features and departments, illustrated
for entire book. Continued to write for Windsurfing on a freelance
basis after departure as Art Director.
__________________________________
1983 TO 1984
ART
DIRECTOR
Lemand & Associates
Staffed and managed an art
department of three designers for an advertising agency with $4,000,000-plus
annual income.
__________________________________
EDUCATION
University
of Florida Bachelor of Fine Arts
__________________________________
AWARDS AND MENTIONS
Webby Awards for BabyCenter.com: 1998, 1999, 2000
American Institute of Graphic
Artists
Art Directors Club of New
York
Art Directors Club of Los
Angeles
Art Directors Club of Toronto
Art Direction Magazine
Magazine Design & Production
Graphis
Illustrations and photographs
commissioned for Whittle Communications and Parenting have appeared
in the American Illustration Annual, the American Photography
Annual, Art Direction, Society of Publication Designers
Annual, and the Communication Arts Photography Annual.